Website Flipping

Turnkey Internet business platforms are software products that allow you to launch a website with little effort. In the old days you had to do all the website design and build yourself. This was time consuming. Today there are turnkey Internet business support sites that will give you tools to bring a website on the market quickly.

Using turnkey websites is really important if you are in the business of website flipping. When flipping a website you need to fill it up with content as quickly and inexpensively as possible. Yet, you need good content and a professional look. Website flipping is much like flipping a house. You want it look good to potential buyers. They need to experienced the flipped website, or house, as upgraded and worth top dollar. But your trick is to flip the website as inexpensively as possible.

To me it seems that turnkey Internet business tools help you accomplish exactly what you need for website flipping. They speed the process, lower the costs, but give you an end result that is professional and search engine friendly.

When you buy or build sites with the intention of flipping them within the very short-term, it pays to keep your costs as low as possible.  Since the price of new, barely-indexed blogs and informational websites usually go for very low (think $75 to $200), your profit margin will depend greatly on how well you can keep your costs to the bare minimum.

Here’s the rub: if you skimp too much on your new site, it will show.  A stock free template, makeshift logos and PLR content just won’t cut it anymore – you’ll be lucky to sell those properties at cost.  The trick, then, is to give your site as professional treatment as you can, while keeping a tight lid on your spending.

Let’s look at the things you’ll likely need to spend cash on when building new sites:

Logo.  For the purposes of a quick flip, your logos must cost well below industry standard in order to keep you profitable.  Your best chance is to hire an offshore designer or local kid who can give you bulk, original graphics for $10 a piece.  You’ll actually find many takers for this – as long as your order is in bulk.

Scripts/Widgets.  The more experience you get, the more familiar you will be with useful functions and features that add tremendous value to new sites for flipping.  While you can buy scripts at nominal licensing costs, it will pay off more in the long run if you commission custom-scripts that you can use over and over across all sites you create.  Pay once (even if it’s a little expensive), use many times over – can’t beat that.

Templates. Instead of buying a premium template for every site you create, it’s better to just acquire a couple of flexible designs and have a low-rate designer tweak it for every site you make.  There are many designs out there where simple changes, such as a new logo, new icons and different color schemes, can make a huge difference, almost making it look unique.  After the initial investment on a flexible template, you can just hire someone to put in an hour’s amount of work to change the CSS and such for cheap.

Content.  When you’re building a new site, content can make a huge difference.  Personally, I like to use a bunch of second-rate rewritten PLRs (that you can get for ultra-cheap), propped up by 2 or 3 well-written and original content (that you actually pay decent money for).  If you design your navigation right, you will be driving attention to the good content and making the site look packed by inclusion of the second-rate stuff.

You can get everything needed for a quick flip with Justin Brooke’s new Website Flipping Starter Kit; 25 blog themes, 4 pre-made sites, 5 PLR products, 500 free graphics, traffic software, & video training.  So get to it.

Brett

Site Flipping: A Golden Opportunity

Flipping properties has been an age-old business model utilized across many industries.  There is, indeed, a lot of money to be made in acquiring under-performing assets, dressing them up and putting them back on the market for a nice margin.

The same profitable scheme has also found extensive use online.  Instead of turning over real estate or yachts or cars, however, people have been banking it by flipping websites.

Under-Performers

There are probably millions, if not billions, of websites today.  While some of these browser fares have become all but indispensable in our daily lives, many more are merely languishing in the sidelines for a variety of reasons.

Down-on-their-luck websites like these are no different from real world businesses on their last legs.  While a few of them may have no chance of thriving (like a surf shop on the middle of the desert, for instance), some may have merely been mismanaged, poorly marketed or ignored in favor of more profitable ventures.

An Opportunity

While majority of these websites will likely fade into obscurity, never to be seen again, many of them may actually present an opportunity to someone with a keen eye for potential.  A web-savvy entrepreneur with the qualified know-how can take some of these under-performing properties and turn them into modestly profitable ventures.

Regardless of what kind of budget you’re working with, website flipping can be a golden opportunity for someone with the right skillset and the ability to spot a likely star amidst a sea of unwanted sites.  Do you have what it takes to dive in and be a part of it?

Get on it, and start flipping some sites!

-Brett

ps.  get your feet wet in website flipping with Site Flip Academy, hands down the best resources for your money…

Quick-Flipping: Buying and Selling Websites for Immediate Profit

Most people involved in website flipping take an under-performing site, put some development work into it and seek to maximize its potential before deciding to sell it.  A few, however, may not have the same desire to spend as much time on the properties they buy, looking instead to put it back into the market immediately.

Quick Sale

Some sites sold around the web simply go for less than what they’re worth.  Whether it’s due to plain ignorance of their properties’ actual value or a quick need for liquid funds, the owners are putting it up at a price that makes it a veritable steal.  Knowledgeable website flippers can identify these opportunities, sweep them up and list them up for resale at their actual value, earning a profit with absolutely no work.

Adding Value

While it’s always nice to make a quick buck from directly arbitraging a website without any work, adding a little more value to the property can raise its stock in considerable ways.   In fact, that’s how most seasoned website flippers will approach this same situation.

A few tweaks in some key areas like on-site SEO, backlinks and flagship content can easily double a cheaply-acquired site’s resale value.  If you can quickly implement these changes before the market renders it obsolete, you can be looking at a hefty revenue.

A Challenge

While that may all sound easy, the reality is that quickly flipping a website at a considerable gain is one of the hardest things to master.  The web, after all, is one of the fastest-changing industries in the world.  Unlike the stock market or real estate, your hot new acquisition may only stay that way for the next two months.  If the buzz fizzles out before you can capitalize, you can end up with just another loser in your portfolio.

-Brett

ps. if you need help getting started in website flipping I use and recommend siteflipacademy.